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How to trigger emails in Klaviyo using Glu events

Put communication on auto-pilot by learning how to automatically send your members emails or SMS messages using Glu events as triggers.

1 ᐧ Connect Klaviyo and Glu

2 ᐧ Create your first flow in Klaviyo

To find a list of triggers in Klaviyo first create a new flow, then click 'Your metrics' and select Glu.

The list of available events will vary based on your Glu implementation, some of the most commonly used are shown in the table below.

Metric name

Triggers when

Joined membership plan

When a new member enrols to a plan.

Received credit

When a members credit balance is updated.

Changes membership tier

When a member moves up/down a tier.

Referral completed

When a referred customer uses their code.

Heads up - Glu can also send messages from its own workflows. To avoid duplicates, make sure no message is attached to your Glu workflow.

3 ᐧ Build your first personalised message

Once you have selected the trigger from the 'Your metrics' tab, you can then go ahead and start building the rest of your messaging flow and move onto the content.

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